​Elliott Owusu​

SGK/Schawk! - Chicago, IL

Sr. Analyst - Business Development 

September 2017 - Present

 

• Coordinates, supervises, and implements projects and activities that support the revenue and operations teams.

• Leads meetings to review KPI's pulled from Salesforce.com's reporting tools to support business needs.

• Utilizes a variety of internal and external tools to extract key information for new proposals as well as gather information from key players throughout the organization.  

• Researches and identifies prospective clients through the analysis of current marketplace data and industry trends, initiating client conversations prior to hand-off to dedicated business leaders.

 

 

SGK/ Schawk! - Chicago, IL

Business Development Associate 

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• Actively involved in successful content development RFP's for brands such as Under Armour, Herbalife, Walmart, SP Richards, & The Baltimore Ravens. 

• Lead meetings with targeted prospective clients and internal teams to identify adequate service offerings to meet prospective client business needs.

• Developed personal client relationships that led to new accounts in Schawk's growing food & beverage content studio, personally securing the business of Dos Toros Taqueria and Sunniva Super Coffee.

• Conduct introductory meetings and phone conversations with Schawk's New Client & AAccount team detailing applicable client intelligence to ensure seamless client transition plans.

• Gather, organize, and maintain client intelligence using the company's technology platforms including Salesforce.

 

 

The Advisory Board Company - Washington, DC

Product Marketing Manager 

September 2016 - January 2016

 

• Led strategy for messaging, branding, and lead generation for two health care patient experience technologies to drive $9 million in new business in 2016.

• Increased total inbound sales leads for three consecutive quarters through optimization and relocation of high-traffic web landing pages. 

• Analyzed past campaigns using data analytics tools to refine market strategy and increase prospect response to patient experience product marketing; resulted in more than 30 new business interactions per month for the product sales team.

• Managed marketing and recruitment for web-conferences and tradeshows to warm prospective buyers and generate sales conversations; resulted in over $4 million in new business closed in Q4 of 2016.

 

 

The Advisory Board Company - Washington, DC

Sales and Marketing Associate 

August 2015 - August 2016

 

• Strategically identified and targeted hundreds of prospective health care executives through email and phone sales outreach by utilizing Salesforce and other CRM tools.

• Pitched and scheduled 10 monthly sales meetings for sales directors; reached and exceeded sales goals for 11 consecutive months.

• Prepared research and background reports in preparation for sales meetings and appointments between sales directors and hospital and health system executives; resulted in 70% conversion rate from initial meeting to follow-up conversation.

• Supported pipeline development, management, and closure in more than $3 million in new business for the Clinovations technology division in H1 of 2016.

 

 

XY Plus Inc. - Taipei, Taiwan

Product Development Manager

June 2014 - June 2015

 

• Developed a toy product line for LaMi Products with sales of $600,000 in the first year.

• Spearheaded package copywriting for toy and household goods product lines, collaborated with in-house designers on packaging design and updated American clients on order completion timelines.

• Maintained client billing spreadsheets, as well as cost of goods sold/supplier spreadsheets.

• Negotiated manufacturing costs and order sizes to maximize XY Plus and our American trading partner’s margins.